A low-cost provider strategy becomes increasingly appealing and computively powerful whenbuyers are brand-consclous, most rivals are trying to be best-cost providers, price competiton is vigorous, and neither suppliers nor buyers have strong bargaining power.most rivals are pursuing flocused low-cost or focused cifferentiation strategies, there are many ways to deliver value to buyers vis different combinations of features and attributes, and sucples of the product are readily available from any of stveral eager sellers.meat boyers use the peoduct in diflerent ways, most rivals are pursuing broad differentiation strategies, and buyers incur low costs in switching their purchases from one seller to another.it is hard to achieve product deflerentiation in ways that have value to buyers, price competition among rival sellers is vigorous, and buyers incur low costs in swhiching their purchases from one seller to another.buyers have little power to bargain down prices; buyers use the product in diflerent ways; buyers have high switching costs; it Is easy for rival ferms to copy features and attributes that are popular with buyers; and the industry is oversupplied with preduction capacity.