Question: A marketer purchasing a highly - valued supplier to ensure uninterrupted supply and to thwart their competitors from using that supplier is an exan of

A marketer purchasing a highly-valued supplier to ensure uninterrupted supply and to thwart their competitors from using that supplier is an exan of what?
relationship management
horizontal integration
vertical integration
merger
A marketer purchasing a highly-valued supplier to ensure uninterrupted supply and

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