$A-\frac{?}{{?}_{\frac{?}{?}}}=$

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Accounting Tutoring

POLS $1101$

StatCrunch

Exam $1$

$0$:$48$:$25$ remaining

Page $1$:

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$1011,12$

Passive; one$-$way.

Question $39(2\mathrm{.}5$ points$)$

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Question $38(2\mathrm{.}5$ points$)$

Before the interactive era, the typical advertising model involved reaching consumers through communication provided by mass media.

Active; two$-$way.

Passive; two$-$way.

Active; one$-$way.

Passive; one$-$way.

Where does advertising fit into the marketing activities of businesses?