Question: ? _ _ _ _ _ a r e i n c u r r e d b y b r a n d s

?_____areincurredbybrandsbecauseoffailuresandquestionablebusinesspracticesthatmayincreasecostsandliabilities.
a.
Brandequities
b.
Brandassets
c.
Marketfailures
d.
Brandliabilities

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