Question: A segmenting approach that has been around for a long time that can be very effective, _ _ _ _ _ , tailors brands and

A segmenting approach that has been around for a long time that can be very effective, _____, tailors brands and promotions to the needs and wants of specific cities, neighborhoods, and even specific stores.
a.
micromarketing and differentiated marketing.
b.
differentiated marketing
c.
local marketing
d.
niche marketing
e.
micromarketing

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

Q:

A segmenting approach that has been around for a long time that can be very effective, _ _ _ _ _ , tailors brands and promotions to the needs and wants of specific cities, neighborhoods, and even...

Q:

m. Mcdonald's 2021/2022 - semester II MKT264: ASSIGNMENT Submission due date: 10 May 2022 CASE STUDY QUESTIONS [1] As per the case, discuss possible improvement to its SWOT analysis by adding TWO...

Q:

AHRAIN M Mcdonald's 2020/2021 - semester II MKT264: ASSIGNMENT-1 [5%] Submission due date: 16 March 2021 CASESTUDY QUESTIONS [1] As per the case, explain how strategic marketing planning practice...

Q:

What might the company do to improve its competitive position? Describe options and the strategic advantage(s) of these options. Consider both competitive and cooperative options. What is your...

Q:

The marketing process McDonald's 01_Introduction McDonald's is one of the best-known brands worldwide. This case study shows how McDonald's continually aims to build its brand by listening to its...

Q:

Introduction This case study documents the work of a Malawian American organization development (OD) consultant who was hired by Kondanani Community Development Agency (KCDA), a nongovernmental...

Q:

Negotiations in Family Firms Negotiations between family members who own a business are differentdifferent from negotiations between non-family members and also different from negotiations between...

Q:

Negotiations in Family Firms Negotiations between family members who own a business are differentdifferent from negotiations between non-family members and also different from negotiations between...

Q:

Questions: 1. Using Bryson's power vs. interest criteria identify Coler's "player" stakeholders 2. What are the key factors in Coler's political environment that influence his decision-making? 3....

Q:

Q13 - A rival of Wynona Inc., Hemel Co.has also decided to enter the Singaporean market. Their mode of entry is to license their products, brands and rights to a local company. What potential...

Q:

Company A orders three different winter boots from the same supplier. Demands for all three boots are normally distributed. The company has a limited purchase budget of $100.000. The characteristics...

Q:

Describe the basic process of user interface design.

Q:

Q 6 . Briefly explain the Capital Asset Pricing Model ( CAPM ) and its application in portfolio management.

Q:

The annual demand for an item is 1,700 units. The order cost is $7. Unit cost is $8 and the unit holding cost per year is 18% of the item's value. The order quantity is 125 units. What are the total...