Question: A. Select any Multinational company and explain the following based on International Trade Research and Analysis: (2 Marks each) 1. Examine in detail for the
A. Select any Multinational company and explain the following based on International Trade Research and Analysis: (2 Marks each) 1. Examine in detail for the selected company methods to justify /balance both quantitative and qualitative data to ensure accuracy, timeline and budget. 2. Explain in detail selected companys types of secondary data that assures., credibility, relevance, up-to-date and unbiased criterions 3. Explain in detail selected companys primary data collection methods that aptly fits with its expertise, budget, resources and timeline and research objectives. 4. Explain in detail with examples the importance of involving commercial market research organizations and specialized consultants for unbiased and cultural-specific interpretation and analysis. 5. Explain in detail with examples the importance of designing effective questionnaires that will draw data collection-analysis-conclusion to market intelligence and competitive intelligence.
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