Question: A stimulus - response presentation refers to a format that Multiple Choice consists of information that must be provided in an accurate, thorough, and step

A stimulus-response presentation refers to a format that
Multiple Choice
consists of information that must be provided in an accurate, thorough, and step-by-step manner to
inform the prospect.
emphasizes probing and listening by the salesperson to identify needs and interests of prospective
buyers.
focuses on problem identification, where the salesperson serves as an expert on problem
recognition and resolution.
involves adjusting the presentation to fit the selling situation, such as knowing when to offer
solutions and when to ask for more information.
 A stimulus-response presentation refers to a format that Multiple Choice consists

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