Question: A support statement should Mutiple Choice provide information about the product or service to convince the taper audence that the key beneft is true. be

A support statement should
Mutiple Choice
provide information about the product or service to convince the taper audence that the key beneft is true.
be as succinct and single-ended as possible beckuse it is the heart of the creative strategy.
contain a specific description of what the advertising is supposed to accorphy or what problem is supposed to so
detail the advertising's tone or the long:term character of fle brand.
outline the big ides as beckpround information for the creative leas.
A support statement should Mutiple Choice provide

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