Question: A tech company is preparing to launch a new smartphone. The company calculated the production costs to manufacture each unit of the smartphone. To determine
A tech company is preparing to launch a new smartphone. The company calculated the production costs to manufacture each unit of the smartphone. To determine the selling price, it then adds a reasonable profit margin to cover operational expenses and generate income. What pricing strategy is the company using? demand-based pricing target pricing prestige pricing cost-based pricing
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