A viable business model includes a valuable customer value proposition that

Select one:

a$.$ is always partly deliberate or planned and partly emergent or reactive.

b$.$ is an essential component of pursuing the company's strategic intent.

c$.$ suggests the greater the value provided and the lower the price, the more attractive the value proposition.

d$.$ lays out the approach to satisfying buyer wants and needs at a premium price.

e$.$ must set forth management's long$-$term action plan for achieving market leadership.