Question: A viable segment must have q , ; must be large enough to justify marketing mix attention. Identifiablity Substantiality Accessibility Responsiveness A viable segment must

A viable segment must have q, ; must be large enough to justify marketing mix attention.
Identifiablity
Substantiality
Accessibility
Responsiveness
A viable segment must have q, ; must be large enough to justify marketing mix attention.
Identifiablity
Substantiality
Accessibility
Responsiveness
A viable segment must have q, ; must be large enough

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