a$.$ When comparing this year to last year, was Nicole's marketing expense in dollars higher or lower?

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b$.$ Was Nicole's marketing expense $\%$ higher or lower this year?

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c$.$ Do you think that her marketing expense this year positively or negatively contributed to her revenues?$$ Why?

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d$.$ When comparing this year to last year, was Nicole's salaries and wages expense in dollars higher or lower?

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e$.$ Was Nicole's salaries and wages expense $\%$ higher or lower this year?

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f$.$ Do you think that her salaries and wages expense this year positively or negatively contributed to her net income?$$ Why?

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g$.$ The owner promised Nicole that he would give her a raise if she increased profit margin by at least $2\%.$ Should Nicole receive a raise?$$ Why or why not?

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