Question: A1: Mr. Jonsson was facing some confusion when he first starts the F&B operation. Help him to draw a similar narrowing down analysis (example attached

A1: Mr. Jonsson was facing some confusion when he

A1: Mr. Jonsson was facing some confusion when he first starts the F&B operation. Help him to draw a similar narrowing down analysis (example attached below) focusing on the type of industry selection, market segmentation study and target market study for Hedone restaurant. (4 marks) Restaurants and cafes Franchised chains Food service firms Pizza stores Independent stores Frozen pizza Commercial pizza sauce market Manufacturers Packaged ingredients Supermarkets Existing private labels No private labels

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