ABOUT BSG STRATEGY GAME:

1. In general (do not reveal your team's specific strategy), how should you balance your marketing and sales by geography? What factors must you consider? How will you forecast demand? What are some good rules of thumb on how to approach planning how many shoes to make for which geographies?

2. In general (do not reveal your team's specific strategy), how do you balance marketing and sales by channel to maximize market share? what factors must you consider? What are the requirements for Private Label? When can/should you participate in Private Label bidding? When should you not?

Answer rating: 100% (QA)

1 When balancing marketing and sales by geography in the BSG Business Strategy Game simulation there are several factors to consider Here are some guidelines and rules of thumb to approach this aspect ... View the full answer