Question: According to Aug 3 1 , 2 0 1 2 , WSJ article, Amazon is testing its own smartphones to take on Ap soon as

According to Aug 31,2012, WSJ article, "Amazon is testing its own smartphones to take on Ap soon as the end of this year." In Sep 2015, Amazon announced its plan to discontinue its Fire P enter the smartphone industry was an example of:
Operational effectiveness
Straddling
Corporate social responsibility
First-mover advantage
Competitive advantage
According to Aug 31,2012, WSJ article, "Amazon is testing its own

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