Question: According to Forrester, the second step in defining a value-based CRM plan is to: Group of answer choices Establish a clear technology implementation plan Determine

According to Forrester, the second step in defining a value-based CRM plan is to: Group of answer choices Establish a clear technology implementation plan Determine the number of employees needed to increase market share Study your competitive environment Create an acquisition program Define the CRM strategies and tactics needed to achieve the business goals

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