According to Getz $(1997,$ p$,4)$ an event from the customer or event organiser point of view can be referred to as a one$-$time or infrequently occurring event outside normal programs or activities of the sponsoring or organising body the opportunity for a leisure, social, or cultural experience outside the normal range of choices beyond everyday experience the opportunity for a leisure, social, or cultural experience within the normal range of everyday experience choices a frequently occurring event in the normal programmes or activities of the sponsoring or organising body