Question: According to the Chapter 5 , what is considered a venture's most powerful, yet often least explored, source of competitive advantage? According to the Chapter

According to the Chapter 5, what is considered a venture's most powerful, yet often least explored, source of competitive advantage?
According to the Chapter 5, what is considered a venture's most powerful, yet often least explored, source of competitive advantage?
Marketing strategy
Technological innovation
Market segmentation
Pricing innovation

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