Question: According to the lecture notes, the five core customer and market place concepts are Needs, wants, and demands. Market offerings Value and satisfaction Markets and

According to the lecture notes, the five core customer and market place concepts are
Needs, wants, and demands.
Market offerings
Value and satisfaction
Markets
and ???
Exchanges and relationships
Segmenting and Targeting
Positioning
Value proposition
According to the lecture notes, the five core customer and market

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