(According to the strategic management process fully explained with real examples during the lectures): 1. Overview of the organization 2. Brief evaluation of the organization's current situation (current performance, strategic position (vision, mission, objectives, strategies and policies). 3. A scan of the external environment: Key external issues Industry environment Opportunities & threats 4. A scan of the internal environment: Value chain analysis Resource based view Organizational culture Strengths & weaknesses 5. Analysis of the strategic factors 6. Strategic objectives and strategies Generate long term objectives and develop strategies in order to select the appropriate strategy. 7. The implementation Suggesting different programs and action plans to implement the suggested strategy/strategies. 8. Evaluation and control: Develop a Balanced Scorecard