Question: According to the textbook, Consumer Behavior: Buying, Having, Being Michael R. Solomon, culture is the accumulation of shared meanings, rituals, norms, and traditions among the
According to the textbook, Consumer Behavior: Buying, Having, Being Michael R. Solomon, culture is the accumulation of shared meanings, rituals, norms, and traditions among the members of an organization or society.
Share with the class one family tradition (aside from Christmas, Mother's Day, Father's Day, and Valentine's) that impacts your behavior as a consumer in a way that differs from that of some of your friends.
This is a Consumer Behaviour Course
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