a. The newly appointed sales manager at Unity Farms at Dormaa Ahenkro is convinced that marketing and
Question:
a. The newly appointed sales manager at Unity Farms at Dormaa Ahenkro is convinced that marketing and selling is essentially the same thing. Write a report to him advancing the argument that his assertion is incorrect.
b. You’re the sales manager at Nicholas poultry pharmacy who has just imported a new poultry vaccine which they intend to sell though Sharp Nation Agribusiness firm in Dormaa Ahenkro due to the CEO preference for quality poultry products and employment of sales force with enviable track record of higher sales turn within the last five (5) years. With the aid of any two(2) of the AIDA, FARM, SOAP and GOSPA models how will you convince the CEO of Sharp Nations Agribusiness Firm to Accept your proposal?
Applying International Financial Reporting Standards
ISBN: 978-0730302124
3rd edition
Authors: Keith Alfredson, Ken Leo, Ruth Picker, Paul Pacter, Jennie Radford Victoria Wise