This assignment is meant to apply your ability to read and create internal documents for the sake of producing a public product. Instead of tracking the cost of productions to create reported COGS, you are going to expand your skills into assessing a company of your choosing's ability to meet the challenges associated with meeting their overarching goals. This concept is not new, but it is still in use today. It attempts to broaden the scope of reported information into a future-focused analysis of the firm's potential to effectively implement strategies, i.e. turning visions into (successful) ventures. Read the original Harvard Business Review publication from 1992 and watch the video linked below to get a better understanding of what I am asking you to do. Afterwards, identify a company that you're interested in. (Hint: You will be better served by a more established firm). Then, open the attached Excel file and follow the instructions in the "Challenge" tab. Upload your final assignment. 

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OFFS 4 Home Insert Draw Page Layout ― G 1 AutoSave OFF G29 2 3 4 5 6 7 Paste 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 A X [A [B✓ V K B Calibri (Body) BI x ✓ fix C H ✓12 D Formulas v AA Challenge Av A s E Datal Review E == F D G Strategic Mission & Vision View Tell me == H Last_FirstNameBSC Wrap Text w Merge & Center v 1 General $% Task #2 Mapping Task #3 KPIs J % 9 Strategic Performance Management Systems and the Balanced Scorecard Companies are constantly trying to stay forward focus, lest they be left behind and ultimately fail. Pick any company you'd like to assist do just that and develop a performance management system that ties the company's strategic mission and vision to specific performance metrics (called key performance indicators, KPIs). I guarentee that company has heard about the balanced scorecard and would appreciate your help in identifying an appropriate system for tracking the performance and achievement of the company's strategic priorities. This system will also be used to evaluate the performance of the top management team (CEO, COO, CFO, CCO). K Task #1: Read up on the company of your choosing and identify their (most) current mission and vision. The mission of a company is typically housed in a mission statement. It is largely comprised of the foundational values the company holds and the role they play in the space they occupy within the market. A vision is a more future focused mechanism and thus more likely to change. Task #4 Letter V Task #2: Map the strategic priorities embedded within the mission and vision statement (green tab) to the four perspectives within the balanced scorecard. Use the text box space provided to write your suggestions for the four perspectives. Feel free to include aspects of the mission in more than one perspective. It is fine if the perspectives branch outside of the mission and vision statment, but make sure to include the the entirety of the mission and vision into these 4 categories. Cell Conditional Format Formatting as Table Styles Task #3: Create KPIs (key performance indicators) for each of the four perspectives for the purpose of tracking the performance of the company and measuring strategic achievement. Ensure that the measures are objective, i.e.measurable and observable. Include at least 3 KPIs for each perspective. L Task #4: Write a letter to the Chairperson of Board of Directors with a minimum of 500 words, maximum of 1000 words. First, explain the balanced scorecard, share your mapping and recommended KPIs for the company. Do the mission and vision statements align? What are some of the issues that should be considered (evaluate the perspective of customers, employees, the local community, and the environment)? Do you think the balanced scorecard with the four perspectives that are listed are comprehensive enough to include broader issues? Explain how the use of a balance scorecard motivates ethical behaviors and ethical decision making (maintains a balance in decision making). Compare the balanced scorecard to performance measurement systems that track only financial measures. + M N Insert v Delete Format v 0 >. BY V P AST 751 Sort & Filter Find & Select Q #-- E Share 43 Ideas R a Comments N Sensitivity 5 . 119% OFFS 4 Home Insert Draw Page Layout ― G 1 AutoSave OFF G29 2 3 4 5 6 7 Paste 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 A X [A [B✓ V K B Calibri (Body) BI x ✓ fix C H ✓12 D Formulas v AA Challenge Av A s E Datal Review E == F D G Strategic Mission & Vision View Tell me == H Last_FirstNameBSC Wrap Text w Merge & Center v 1 General $% Task #2 Mapping Task #3 KPIs J % 9 Strategic Performance Management Systems and the Balanced Scorecard Companies are constantly trying to stay forward focus, lest they be left behind and ultimately fail. Pick any company you'd like to assist do just that and develop a performance management system that ties the company's strategic mission and vision to specific performance metrics (called key performance indicators, KPIs). I guarentee that company has heard about the balanced scorecard and would appreciate your help in identifying an appropriate system for tracking the performance and achievement of the company's strategic priorities. This system will also be used to evaluate the performance of the top management team (CEO, COO, CFO, CCO). K Task #1: Read up on the company of your choosing and identify their (most) current mission and vision. The mission of a company is typically housed in a mission statement. It is largely comprised of the foundational values the company holds and the role they play in the space they occupy within the market. A vision is a more future focused mechanism and thus more likely to change. Task #4 Letter V Task #2: Map the strategic priorities embedded within the mission and vision statement (green tab) to the four perspectives within the balanced scorecard. Use the text box space provided to write your suggestions for the four perspectives. Feel free to include aspects of the mission in more than one perspective. It is fine if the perspectives branch outside of the mission and vision statment, but make sure to include the the entirety of the mission and vision into these 4 categories. Cell Conditional Format Formatting as Table Styles Task #3: Create KPIs (key performance indicators) for each of the four perspectives for the purpose of tracking the performance of the company and measuring strategic achievement. Ensure that the measures are objective, i.e.measurable and observable. Include at least 3 KPIs for each perspective. L Task #4: Write a letter to the Chairperson of Board of Directors with a minimum of 500 words, maximum of 1000 words. First, explain the balanced scorecard, share your mapping and recommended KPIs for the company. Do the mission and vision statements align? What are some of the issues that should be considered (evaluate the perspective of customers, employees, the local community, and the environment)? Do you think the balanced scorecard with the four perspectives that are listed are comprehensive enough to include broader issues? Explain how the use of a balance scorecard motivates ethical behaviors and ethical decision making (maintains a balance in decision making). Compare the balanced scorecard to performance measurement systems that track only financial measures. + M N Insert v Delete Format v 0 >. BY V P AST 751 Sort & Filter Find & Select Q #-- E Share 43 Ideas R a Comments N Sensitivity 5 . 119%

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