Question: AChoose two multinational corporations, one based in the U . S . and the other based abroad. Investigate the selected companies to determine their approach
AChoose two multinational corporations, one based in the US and the other based abroad. Investigate
the selected companies to determine their approach to engaging in international business, considering
strategies such as international trade, franchising, licensing, etc. Write separate paragraphs
summarizing your findings for each company. In each paragraph, identify the company and its
industry, detail the specific way the company engages in international business, and provide an
example illustrating the companys approach, such as a foreign franchise store. locally. In
return, AnheuserBusch provided information about the American beer market to Kirin.
a Explain how the joint venture enabled AnheuserBusch to achieve its objective of maximizing
shareholder wealth.
b Explain how the joint venture limited the risk of the international business.
c Many international joint ventures are intended to circumvent barriers that might otherwise
prevent foreign competition. What barrier in Japan did AnheuserBusch circumvent due to the
joint venture?
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