Question: Aero needs a new computer. He is researching the different brands by talking to friends, discussing it with his company s IT department, and looking
Aero needs a new computer. He is researching the different brands by talking to friends, discussing it with his companys IT department, and looking at different computer company websites. In terms of consumer problem solving, Aero is
Aero needs a new computer. He is researching the different brands by talking to friends, discussing it with his companys IT department, and looking at different computer company websites. In terms of consumer problem solving, Aero is
searching for information.
evaluating alternatives.
recognizing needs.
setting criteria.
identifying alternatives.
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