After Bill meets with Steve Masters, he learns about two primary business goals for Parts Unlimited. Please select the two correct goals from the drop$-$down menus below:

Goal $1$: $[$ Select $]["$Need to reduce employee turnover", "Need to improve brand recognition", "Need to increase their market share", "Need to expand distribution channels"$]$

Goal $2$: $[$ Select $]["$Need to implement new warehouse management software", "Need to decrease shipping costs", "Need to increase average order size", "Need to launch a rewards program"$]$