Question: After reading the Thomas Cook case study: provide answers to the following: Assess the competitive environment under the 3 different CEOs Assess the performance of

After reading the Thomas Cook case study: provide answers to the following:

  • Assess the competitive environment under the 3 different CEOs
  • Assess the performance of the company under the 3 CEOs
  • Was it appropriate to bring an outsider, Green to become the CEO?
  • Was is appropriate to replace Green with an insider?
  • What could management have done differently to save the company?

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