Question: After reviewing the drill - down balanced scorecard for Precision Bikes, which option provides the greatest chance of improving its marketing effectiveness score? Drill Down

After reviewing the drill-down balanced scorecard for Precision Bikes, which option provides the greatest chance of improving its marketing effectiveness score?
Drill Down Balanced Scorecard
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Marketing Effectiveness
Markoting Effectwangss =AveregeBrandJudgment?100+AverageAdJudgment?1002
=BD,100+,1002
Average Ad Judgment =( Highest Ad Judgment In Primary Segment + Highest Ad Judgment in Secondary Segrnemt
 After reviewing the drill-down balanced scorecard for Precision Bikes, which option

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