Question: After working for years as a regional manager for a retail organization, Scott Parry opened his own business with Susan Gonzalez, one of his district
After working for years as a regional manager for a retail organization, Scott Parry opened his own business with Susan Gonzalez, one of his district managers, as his partner. They formed S&S to sell appliances and consumer electronics, Scott and Susan pursued a "clicks and bricks" strategy by renting a building in a busy part of town and adding an electronic storefront. Scott and Susan invested enough money to see them through the first six months. They will hire 15 employees within the next two weeks - three to stock the shelves, four sales representatives, six checkout clerks, and two to develop and maintain the electronic storefront. Scott and Susan will host S&S's grand opening in five weeks. To meet that deadline, they have to address the following important issues: 16. How should they price products to be competitive yet earn a profit? 17. Should they extend credit, and, if so, on what terms? How can they accurately track what customers owe and pay
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