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After you decide on a name for your simulation clothing store (Links to an external site.), enter your start-up decisions in the simulation (Links to an external site.) and respond to the following questions.

1. What clothing product line do you intend to offer? What other kinds of products can you envision selling at your store?

2. Describe your target market (the customer segment you want to serve):

3. List some advertising mottos, jingles, or lines to which your target market might relate to:

4. Which name did you choose? Why? Enter the name in the start-up decisions in the simulation once the simulation is open for play.

For Marketing