Question: all MCQs answer need 22) Keysa owns a small publishing company. She is writing a letter to a distributor in Ghana to see if he
all MCQs answer need
22) Keysa owns a small publishing company. She is writing a letter to a distributor in Ghana to see if he wants to carry a line of African history books published by Keysa's company. Once she decided what ideas she wants to convey in her letter, she should:
collect reviews of the books, sample copies of the books, U.S. sales figures for the books, and a cost sheet.
call the Ghana agent to see if he has a genuine interest in the books.
do some research on what types of books sell well in Ghana.
develop a back-up plan in case the Ghana distributor is not interested in her books.
plan how to extend the book line if sales in Ghana are as successful as she thinks they will be.
23) The reason for most written messages is twofold. One reason is the message itself. The other reason is the:
Ego of the letter sender.
Maintenance of ethical relations between sender and receiver.
Creation of goodwill.
Collection of additional data to improve the original message.
Need to appeal to a particular audience.
24) Your message should be attuned to all of the following audience characteristics EXCEPT: ^
needs.
encoding skills.
mental filters.
culture.
attitudes.
25) Which of the following is an example of non-verbal communication being used as feedback?
A change in the pitch of the sender's voice
Silence
A continuous repetition of word "No"
An abrupt change in the conversation topic
26) How should a small business owner from Iran who has written a query letter in English proofread her letter?
by translating the letter from English into Persian
by using a spelling and grammar checking computer program
by reading the letter aloud
by looking up each individual word in a English-Persian dictionary
by using the Language Bureau at the U.S. Embassy
27) Keysa Owns a small publishing company. She is writing a letter to a distributor in Ghana to see if he wants to carry a line of African history books published by Keysa's company. She is now deciding on the ideas that she believes should go into her letter. She should consider as she determines what she wants the letter to say.
the type of message she is sending.
the location and educational background of the letter receiver.
the situation itself.
the cultural context
all of the above.
28) When writing the opening paragraphs for a business communication, you should:
plan on repeating any relevant information the receiver has told you.
make them relatively short.
clearly state the purpose of the letter without any buffering.
use formal language instead of conversational.
do all of the above.
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