Question: Allen Hamilton, ( Booz VP ) , when asked what great companies such as Procter & Gamble, Kellogg, General Mills, Coca - Cola, and PepsiCo

Allen Hamilton,

(

Booz VP

),

when asked what great companies such as Procter & Gamble, Kellogg, General Mills, Coca

-

Cola, and PepsiCo have in common said, "all these companies are aware that consistent investment spending is the key factor underlying successful advertising". There are concems, however, over the ethical ramifications of advertising in society. Discuss in detail, with examples, five

(5)

ethical issues of advertising in Ghanaian society.

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