Question: Although technology has brought in some game - changers,: with the advent of digital and social media, advertising is no longer a paid attempt to

Although technology has brought in some game-changers,:
with the advent of digital and social media, advertising is no longer a paid attempt to persuade.
advertising is no longer a primary marketing mix tool that contribute to revenues.
not everything about advertising has fundamentally changed, many core principals still apply.
firms ryect traditional advertising.
Although technology has brought in some game-changers,: with the advent of

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