AMAZON

1. Analyze the firm's performance against the industry average, considering all critical aspects necessary to assess company performance. What are the strengths and weaknesses.
2. Advise investors whether to buy and hold or sell these stocks based on your companies' current stock prices, products and services, and your well-supported stock valuation experience.
3. Recommend to investors the prices at which they should buy or sell these stocks and provide rationale for all recommendations.
4. Determine your first profit target and the recommended risk tolerance level for each stock and provide rationale for your recommendations.
5. Summarize the current market sentiment for your selected stocks along with a five-year outlook, based on accurate data points.

Name	Formula	Ratio
Price-earnings ratio	Market Price/Earnings per Share	80.63
Operating margin	Operating Profit/Sales	6.18%
Net profit margin	Net Income/Sales	5.73%
Return on equity	Net Income/Total Shareholders' Equity	28.12%
Current ratio	Total Current Assets/Total Current Liabilities	1.05
Quick ratio.	(Total Current Assets-Inventory)/Total Current Liabilities	0.86
Revenue growth (past 5 Years)	Average of 5-year revenue growth	25.57%
Long-term debt to equity	Non-Current Liabilities/Total Equity	2.44