AMAZON is a U.S. based but has potential to enter a foreign market Answer these questions: Which
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Question:
AMAZON is a U.S. based but has potential to enter a foreign market
Answer these questions:
Which market entry strategy would be a good option for this company/organization considering what product/service it markets and its current business approaches and strategy (in other words, look at 'How to Enter the Market').
Which concept is this company/organization employing OR which concept should it employ?
Related Book For
Global Marketing management
ISBN: 978-0470505748
5th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
Posted Date: