Question: Amazon SWOT Analysis 10 points Using both your external (Project Part 1) and internal analyses, develop a SWOT analysis. Discuss the highlights of your SWOT

Amazon SWOT Analysis 10 points Using both your external (Project Part 1) and internal analyses, develop a SWOT analysis. Discuss the highlights of your SWOT in this section. The full SWOT, with many entries in each column, should be in the appendix. Do not cut and paste a SWOT you find on-line: Your SWOT will be analyzed to be sure it was built with items from your prior analyses. IV. Strategic Concerns 10 points From your SWOT, identify the two biggest concerns for this company going forward and explain your reasoning. These concerns are what you will address in the next section. Concerns can be positive (new opportunities for growth, for example) or negative (problems that need to be fixed). If your concerns are negative, once you have fixed them in Part V be sure to take the company forward from there

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