Question: An ad for Maybelline age - minimizing makeup in Ladies' Home Journal magazine featured actress Melina Kanakaredes and offered readers a $ 1 - off

An ad for Maybelline age

-

minimizing makeup in Ladies' Home Journal magazine featured actress Melina Kanakaredes and offered readers a $

1 -

off coupon when hey try the new makeup. In terms of the communication model, which of the following would be the best way for the source to measure feedback?

the number of people to whom Melina Kanakaredes is an appealing spokesperson

the number of people who redeem the coupon

the number of subscribers to Ladies' Home Journal

the number of people who were exposed to the ad

An ad for Maybelline age - minimizing makeup in

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