Question: An advantage of using mall intercepts as a data collection method in marketing research is that: they provide unrestrained time to respondents. their costs are
An advantage of using mall intercepts as a data collection method in marketing research is that:
| they provide unrestrained time to respondents. | ||
| their costs are free from the influence of incidence rates. | ||
| they do not require interviewer supervision. | ||
| they have fairly high response rates. |
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