Question: An advertising agent who created a regression model using amount spent on Advertising to predict annual Sales for a company made these two statements. Assuming
An advertising agent who created a regression model using amount spent on Advertising to predict annual Sales for a company made these two statements. Assuming the calculations were donecorrectly, explain what is wrong with each interpretation.
a) An R2 of93% shows that this linear model is appropriate.
b) If this company spends$1.5 million onadvertising, then annual sales will be$10 million.
- Choose the correct choice below.
A.
R2 is an indication of the strength of themodel, not the appropriateness of the model. A scatterplot of the residuals is the indicator of an appropriate model.
B.
R2 is an indication of the strength of themodel, not the appropriateness of the model. A regression line is the indicator of an appropriate model.
C.
R2 is an indication of the nonlinearity of themodel, not the appropriateness of the model. A regression line is the indicator of an appropriate model.
D.
R2 is an indication of the nonlinearity of themodel, not the appropriateness of the model. A scatterplot of the residuals is the indicator of an appropriate model.
- Choose the correct choice below.
A.
Regression models givepredictions, not actual values. The agent should havesaid, "The model predicts that annual sales will be$10 million when$1.5 million is spent onadvertising."
B.
Regression models giveprobabilities, not actual values. The agent should havesaid, "Advertising spending of$1.5 million will probably result in$10 million in annualsales."
C.
Regression models give actualvalues, but the agent should havesaid, "The model states that advertising spending of$1.5 million will result in$10 million in annualsales."
D.
Regression models giveaverages, not actual values. The agent should havesaid, "Advertising spending of$1.5 millionwill, onaverage, result in$10 million in annualsales."
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