Question: An advertising message can be received and changed by a consumer to something very different from the marketer's intended statement.What is an area of perception

An advertising message can be received and changed by a consumer to something very different from the marketer's intended statement.What is an area of perception that relates to this view?

a.Selective retention

b.Perceptual biases

c.Closure

d.Screens

e.Filters

Complete the three corners of the Service Marketing Triangle

An advertising message can be received and changed by a consumer to

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