An authentic autographed Johnny Football has the following whole-number demand history by quarters over 3 years. For
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- An authentic autographed Johnny Football has the following whole-number demand history by quarters over 3 years. For your convenience, assume that the sum of demands = 536; average demand = 44.67; and the table values in parentheses represent each demand value divided by the average demand. 2011 Demand 2012 Demand 2013 Demand 1 12 (0.268) 1 16 (0.36) 1 14 (0.31) 2 25 (0.56) 2 32 (0.72) 2 45 (1.01) 3 76 (1.7) 3 71 (1.59) 3 84 (1.88) 4 52 (1.16) 4 62 (1.39) 4 47 (1.05).
- [a] determine the seasonality factors for this stationary series.
- [b] using the seasonality factors determined in [a] find the deseasonalized data series for the last 6 quarters only (that is, 2012 Q3 - 2013 Q4)
- [c] use a 6-period moving average and the appropriate seasonality factor to predict the demand in the first quarter of 2014.
Related Book For
Financial Management for Public Health and Not for Profit Organizations
ISBN: 978-0132805667
4th edition
Authors: Steven A. Finkler, Thad Calabrese
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