Analyze the below scenario and answer the questions. Submit your answers by using the TEXT entry or UPLOAD option below.

Sean Smith is a sales associate for Dietrich Pest Control in Phoenix, Arizona. Arizona has a heavy population of spiders and scorpions. Pest control is a highly desired service in the Phoenix market. His job entails door$-$to$-$door selling. Nonetheless, Sean has been successful over the past two years and has earned $20$ percent market share in the five subdivisions he targets. Additionally, about once every month Sean receives an unsolicited referral from a current customer.

On this particular day Sean was greeted at the front door by a homeowner named Jay Totolo. After two to three minutes of discussing the possibilities of Dietrich's Pest Control as a monthly service, Jay began to show signs of indecision and discomfort.

SEAN: $"$So you currently do not have a pest control company that you work with?"

JAY: $"$No$.$ I spray the yard myself when I have time."

SEAN: "How does that process of managing your pest control yourself work for you and your home? Do you find it easy to do$?$ Cheaper? Effective with your pest control?"

JAY: "I do the best I can, but obviously I am not an expert. It runs me about $$40$ per month purchasing the materials and sprays, and it takes me about two hours over a weekend to get it done."

SEAN: "Would you be open to giving us a shot?"

JAY: "I don't know, Sean. You seem like a nice guy. And I see Dietrich Pest Control signs throughout the community. But I$\text{'}$m just not sure right now if I want to hire a Pest Control Service."Analyze the below scenario and answer the questions. Submit your answers by using the TEXT entry or UPLOAD option below.

Sean Smith is a sales associate for Dietrich Pest Control in Phoenix, Arizona. Arizona has a heavy population of spiders and scorpions. Pest control is a highly desired service in the Phoenix market. His job entails door$-$to$-$door selling. Nonetheless, Sean has been successful over the past two years and has earned $20$ percent market share in the five subdivisions he targets. Additionally, about once every month Sean receives an unsolicited referral from a current customer.

On this particular day Sean was greeted at the front door by a homeowner named Jay Totolo. After two to three minutes of discussing the possibilities of Dietrich's Pest Control as a monthly service, Jay began to show signs of indecision and discomfort.

SEAN: $"$So you currently do not have a pest control company that you work with?"

JAY: $"$No$.$ I spray the yard myself when I have time."

SEAN: "How does that process of managing your pest control yourself work for you and your home? Do you find it easy to do$?$ Cheaper? Effective with your pest control?"

JAY: "I do the best I can, but obviously I am not an expert. It runs me about $$40$ per month purchasing the materials and sprays, and it takes me about two hours over a weekend to get it done."

SEAN: "Would you be open to giving us a shot?"

JAY: "I don't know, Sean. You seem like a nice guy. And I see Dietrich Pest Control signs throughout the community. But I$\text{'}$m just not sure right now if I want to hire a Pest Control Service."