Another key difference is that there are diverse beverage options that are more than just coffee with quality ingredients. Starbucks also uses a third place concept that creates an atmosphere within their locations where customers can relax, socialize, and work outside home and work environments with a cozy ambiance $,$ free WI$-$FI$,$ comfortable seating. This results in customers feeling that they can linger and enjoy their products with a positive experience and foster a sense of community.