Question: answer all please. Thanks a lot. 1. (a) Define Innovation'. How does it differ from 'Entrepreneurship'? (b) With the use of examples, describe the concepts

 answer all please. Thanks a lot. 1. (a) Define Innovation'. How

answer all please. Thanks a lot.

1. (a) Define Innovation'. How does it differ from 'Entrepreneurship'? (b) With the use of examples, describe the concepts of 'Technology Push and 'Market Pull'. (c) Using a diagram show the Interactive Model of Innovation' according to Rothwell and Zegveld (1985). Explain how the concepts of Technology Push' and 'Technology Pull' contribute to the model. 2. (a) Explain why a company might undertake a STEEP Analysis before developing a new product. (b) Identify the individual STEEP factors and describe any two of them (c) Discuss the effect that the fifth wave of innovation has had on the development of personal digital devices over the past twenty years. 3. (a) Using a diagram show the Typical Stage-Gate Model' according to Cooper (2001). Explain the model and in doing so describe each of the stages in detail. (b) What is the role of a 'Stage-Gate Facilitator? 4. (a) Explain what a 'Product Innovation and Technology Strategy' is and identify what it will include according to Cooper (2001). (b) Describe the four strategy types indicated by Miles and Snow (1978) Which type is likely to favour a New-to-the-world' project and why? (c) Discuss the advantages and disadvantages of being a leader in technology when developing new products. 5. (a) Draw a 'Product Life Cycle Curve' and describe the stages. Is this a useful concept? (b) For each stage of the product life cycle, give an example of a product and describe its current state of development

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