Question: Answer ALL questions. Provide the required example in the questions by referring to the firm that you have used in the group assignment. Firm name:

Answer ALL questions. Provide the required example in the questions by referring to the firm that you have used in the group assignment.

Firm name: MAA Group Berhad (Malaysian investment holding company)

Explain any THREE (3) types of perceived risks influences upon a consumers or a business prospects evaluation of alternative of services. In addition, provide relevant marketing practices that your firm can utilise to reduce each perceived risk to convince the prospect to buy your services. Assumption is encouraged to use in providing the example.

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