Question
Answer each question individually please. 14-13 What are the advantages and drawbacks of universities using social media to communicate with various stakeholdersstudents, potential students, alumni,
Answer each question individually please.
14-13 What are the advantages and drawbacks of universities using social media to communicate with various stakeholders—students, potential students, alumni, donors, etc.?
14-14 Do you think there are more or fewer communication barriers when using social media? Discuss.
14-15 What should managers do to be sure they communicate effectively when using social media?
14-16 What have been your experiences—both positive and negative—with social media? From your experiences, what guidelines could you suggest for managers and organizations?
14-17 How do you balance an individual's "right" to use social media as he or she pleases, with the ethical challenges of being on social media? How does ethical communication come into play here? Think about your personal response to these questions and then discuss each person's answers in your assigned group.
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