Apple Inc. in $2023$

$1)$ What, historically, have been Apple$$s competitive advantages? $(*)$

$2)$ How sustainable is Apple$$s competitive position in smartphones? Will the iPhone remain as profitable in $5-7$ years as it was in $2023?$

$3)$ What are the advantage and disadvantages of Apple$$s walled garden ecosystem?

$4)$ As Apple$$s CEO Tim Cook, would you continue to invest aggressively in services, and$/$or make big bets into Vision Pro and autonomous cars? What are the pros and cons of each approach? Base your analysis on case evidence and concepts from the required reading. $(*)$