Apply key terms and concepts to use in an integrated marketing communications campaign. How to Proceed write
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Apply key terms and concepts to use in an integrated marketing communications campaign.
How to Proceed write a written response in MS Word to the questions below: 1. Describe Coffee Cultuere company and the target market for it, then match it with three cool event marketing/event sponsorship opportunities. 2. What events or event sponsorships would perfectly pair with Coffee Culture product? Provide adequate detail when justifying your choices
Related Book For
Contemporary Advertising and Integrated Marketing Communications
ISBN: 978-0078028953
14th edition
Authors: William Arens, Michael Weigold, Christian Arens
Posted Date: