Question: Applying concepts in Chapter 4 of Turow ( Financing and Shaping the Media ) , what is an example of product integration? Group of
Applying concepts in Chapter of Turow Financing and Shaping the Media" what is an example of "product integration"?
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Ads for the iPhone encourage consumers to integrate the product in their lives in multiple ways
LEGO Masters, a reality TV competition show where the contestant with the best LEGObranded model wins
The coordinated use of public relations, advertising, and sales promotion to sell a new Nike shoe
While watching the TV show "The Last of Us you notice a Hyundai car appearing very briefly in the background of one scene
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