Article: Ramrez Alesn, M., & Escuer, M. E. (2002). The impact of product diversification strategy on the

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Article: Ramírez Alesón, M., & Escuer, M. E. (2002). The impact of product diversification strategy on the corporate performance of large Spanish firms. Spanish Economic Review, 4(2), 119.

How can product diversity improve firm performance?

Is there evidence to support this theory?

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Management Accounting Information for Decision-Making and Strategy Execution

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Authors: Anthony A. Atkinson, Robert S. Kaplan, Ella Mae Matsumura, S. Mark Young

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Posted Date: Dec 08, 2023 02:13 AM

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Article: Ramrez Alesn, M., & Escuer, M. E. (2002). The impact of product diversification strategy on the

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To determine how product diversity can improve firm performance we can look at the key mechanisms through which diversification may have a positive im... View the full answer

Management Accounting Information for Decision-Making and Strategy Execution

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